Changi Prison Museum

This is the first ever campaign I got to work on during my summer internship at O&M Singapore 2002. Steve Hough, had previously done 2 very solid campaigns for the Changi prison museum client, and felt the campaign needed a third act, so after a lot of thralling through Internet sources, history books, historical sites, and bargain bins of army paraphernalia; we'd caught and killed 5 cockroaches, lynched and shot an oversized POW (played by our CD Steve Hough) and had a four piece campaign








Copywriters: Steve Hough & Eugene Cheong
Adri Directors: Steve Hough & Adrian Chan